Mang Inasal is recognized as one of the leading chicken inasal in the branded eat-out category in the Philippines. Being one of the strategic business units of Jollibee Foods Corporation (JFC), Mang Inasal has been able to leverage on the existing system of JFC that ensures high quality food and exemplary customer service. Building on the resources and success factors of JFC’s business units, Mang Inasal has been successful to penetrate across strategic locations in the Philippine market.

Mang Inasal now boasts of over 500 stores in the Philippines, 90% of which are franchised. The Department of Trade and Industry (DTI) and Philippine Franchise Association (PFA) recognized Mang Inasal as a Hall of Fame Awardee as Outstanding Filipiino Franchising in the Food and Large-Scale Category.

Who can apply?

We are looking for an interested individual with the following qualifications:

  • Financial capability to support and grow the business
  • Highly engaged, business-oriented, success-driven entrepreneurs with strong desire to venture and invest in a long-term business partnership with Mang Inasal.
  • With no pending criminal case and with high compliance to government, business, labor and industries regulations and requirements
  • Commitment to complete required training programs for business operations
  • Possess good moral character with sound business repute in the community where he/she resides and does business



Mang Inasal franchise consists of a complete support package that directs to help franchisees operate Mang Inasal quick service restaurant successfully.

  • Operational System
  • Marketing & Promotional Support
  • Initial Hiring & Selection, Extensive training of Store Team
  • Construction of the Store
    • Equipment and Facilities
    • Furniture and Fixtures
    • Pre-Operating Expenses


Items Details Description/ Coverage
Term 10 Years Renewable but subject franchisee’s performance
Royalty Fee 5% (Net of Sales) Billed every month
Advertising Fee 3% (Net of Sales) Billed every month
Set-up Fee Php 1,200,000.00 net of VAT Consists of a complete initial support and assistance in setting-up an outlet efficiently and in accordance to the standard requirements such as:
  • Assistance in hiring of store’s management team, Initial training, Project administration (i.e., construction, outlet-set up for new), Systems set-up, Site development (site assessment, sourcing, acquisition), Franchisee screening and other initial services
Design Fee Php 160,000.00 net of VAT It includes the following services:
  • Layout, Perspectives and Elevations, Architectural Designs, Engineering plans: electrical, mechanical, sanitary and plumbing
Estimated Capital Investment Php 14 to 18 Million The total investment is highly dependent on the Type of Stores. Only the Set-Up and Design Fees are given directly to Mang Inasal prior to signing of Franchise Agreement.
Site Floor Area Requirement 250 to 300 SQM Exclusive of parking space and with at least 10 meters frontage

Note: Other details such as specific investment cost, return of investments and other franchising details will be discussed with you once your application has been approved.


Q: What type of franchise is available?
A: Mang Inasal offers the following type of stores:

  1. Free Standing - This is a stand-alone and a two-level store with sufficient parking space.
  2. Mall - This store is located in the vicinity of a mall.
  3. In-Store - This store is located within a building with adjacent tenants on both sides.
  4. Food Court - This store is located inside the facility of the mall or a structure adjacent to the food vendors and provides a common area for self-serve dining.

Q: How long is the payback period?
A: Payback period is dependent on several factors such as sales, market potential investment & ability of the franchisee to control the operating expenses. Theoritical financial analysis will be provided once the site is approved.

Q: What are the requirements in selecting a location?
A: The location of the site is one of the major factors in the success of the store. The site should be located preferably in high traffic commercial/residential areas accessible to both pedestrians and motorist. Proposed site with complete site requirements will undergo site evaluation and assessment. (Please see “How to Apply?” section for the complete site requirements)

Q: Who will do architectural planning and construction?
A: Designing of Mang Inasal store is one of the supports that we provide to our franchisees. This is part of the investment package. For the store construction, we have accredited and recognized contractors that a franchisee can engage to. Should a franchisee wish to get a non-accredited contractor, the endorsed contractor will need to undergo the accreditation or recognition process prior to building a store.

Q: Does Mang Inasal provide the site?
A: No. The application is site-specific which means that the applicant will look for the site subject to our site assessment and approval.

Q: Can an applicant still apply even without a specific site?
A: No. We will only process application with a specific site of the store and complete requirements. However, should an applicant decide to submit application without a site, we will include it in our data bank of interested applications without applied sites.

Q: Who does the selection and hiring of manpower to operate the Mang Inasal store?
A: Mang Inasal will assist in the recruitment and training of the restaurant management team. The team will then become employees of the franchisee, who will be responsible for their compensation and benefits.

Q: Does Mang Inasal provide training franchisees?
A: Yes. After signing the franchise agreement, the franchisee is required to go through a training program in order that the franchisee can operate the store in accordance with the Franchise Business System of Mang Inasal. The program includes classroom courses, seminars and hands-on training in an existing store.

Q: Does Mang Inasal provide continued support and guidance from start of operations until the end of franchise term?
A: Yes. Mang Inasal will support and guide the franchisee though out its franchise term. We will provide a team of support group from our operations team who will act as consultants to ensure alignment to company goals and standards, and help maximize sales and profitability.

Q: What types of business entity a franchisee is allowed to operate a Mang Inasal store?
A: Mang Inasal allows two types of business - Sole Proprietorship and Corporation. In case, a franchisee chose a corporation, a principal who owns at least 20% of shares and 67% voting rights in the corporation, is required.


Just follow these 2 steps:

  1. Complete the following initial requirements:
    1. Filled out and Signed Application Form
      • Download Application Form here
    2. Signed Letter of Intent
      • Download LOI Template here
    3. Site References
      1. Site Map
        • Indicate Lot and nearby Landmarks (Google Maps Screen Shot of Map & Satellite View at 100m Scale) – ensure to mark on the map your proposed location
      2. Photos of Proposed Site
        • 360 degrees view: front view (100m away & 300m away) / across street/ both sides of Street
      3. Site Development Map/ Floor Layout (Applicable to Malls only)
    4. Identification Reference
      • Scanned Copy of ANY 1 of the following IDs:
        • Valid Driver’s License
        • Unified Multi-Purpose ID
        • Senior Citizen’s ID (If Applicable)
        • Digitized BIR ID 
        • Scanned Copy of your Passport
  2. Submit these documents through any of the following:
    1. Mail
      Franchising Division
      Room 714, 7th Floor, Globe Telecom Plaza 2
      Madison St., Mandaluyong City 1550, Philippines
    2. Electronic Mail
      Email the scanned copy of all documents at

By forwarding to us the requested supporting documents for your franchise application, you agree to submit to our evaluation process which shall include a mandatory background check. Note that the information collected and stored shall be used and kept in strict compliance to our evaluation process and the Data Privacy Act.