Basketball coach is Mang Inasal’s 2018 Gawad Pilipinoy’s new hero

October 23, 2018

Coach Ruben Lanot II (center) receives the Gawad Pilipinoy 2018 trophy from (L-R) Mang Inasal Head Jojo Subido and Marketing Head Aileen Natividad. (right, seated) Basketball is the most-loved sport in the Philippines. For Filipinos, the ball game is more than just a pastime – it is training ground for discipline and sportsmanship, as well […]

Mang Inasal National Halo-Halo Sarap Day bags a PANAta Award

October 09, 2018

The Mang Inasal Brand Team led by Mang Inasal Marketing Head Aileen Natividad (standing, far left) and Marketing Director Mike Dumaual (third from left). Other members of the team are (from left): Andie Banares, Mimi Mendoza, Schubert Quilinquin, and Paygee Palmos. Mang Inasal was recently recognized by the Philippine Association of National Advertisers (PANA) for […]

Mang Inasal marks a milestone with opening of 500ᵗʰ store

July 16, 2018

Mang Inasal, the fastest growing fast-food restaurant that serves the 2-in-1 sa Laki, Nuot-sa-Ihaw Sarap Chicken Inasal loved by everyone, celebrated a milestone as it formally opened its 500th store in the city where it all began – Iloilo. The well-loved grillery chain already gave Filipinos a preview of the milestone store located at the […]

Mang Inasal bags silver Anvil for National Halo-Halo Sarap Day

April 10, 2018

Mang Inasal’s National Halo-Halo Sarap Day recently garnered a silver Anvil from the Public Relations Society of the Philippines (PRSP). Entered by Ripple 8, the PR arm of advertising agency DDB Group Philippines, the Mang Inasal activation held in March 2017 was amplified by a PR stunt the agency initiated, resulting in encouraging remarks given […]

Mang Inasal bags top awards in prestigious 2017 Franchising Excellence Awards

August 14, 2017

The Mang Inasal leadership team headed by General Manager Jojo P. Subido (center, standing) The Mang Inasal marketing team headed by Aileen Ricasata-Natividad (right, seated) Mang Inasal, the QSR (quick service restaurant) favorite widely known for Pinoy-style “nuot sarap” grilled chicken and other quality popular Filipino dishes, has once again proven why they deserve the […]

Mang Inasal’s “Pinag-isang Puso” campaign wins Silver at Kidlat Awards

May 08, 2017

Manila, Philippines – Mang Inasal Philippines, Inc. (Mang Inasal) wins another metal for its Pinag-isang Puso campaign during the Kidlat Awards held last March 31, 2017. The Kidlat Awards is an annual creative competition led by the 4A’s Philippines’ Creative Guild. It celebrates and recognizes the country’s best advertising work of the past year. This […]

Come For the Chicken, and Stay for the Halo-Halo at Mang Inasal

February 28, 2017

With all the buzz Filipino food has been getting, there has been a surprise dish that has emerged as the unofficial representative of our cuisine. Adobo, sinigang, pancit have all been name-checked, but 2016 seemed to be the year of halo-halo. While many countries around the Asian region have their own version of creamy ice […]

MANG INASAL: What we think about @IamMangInasal's Pinoy Halo Halo?

February 28, 2017

We recently had a taste test session of Mang Inasal Pinoy favorites and its Pinoy Halo-Halo with respected chefs. It’s always fun eating with these funny chefs: Chef Boy Logro, Chef Rosebud Benitez, and Chef Sandy Daza together with Pam Cortez of Pepper.PH. Here’s what we like at Mang Inasal and what we think about […]

Mang Inasal bags metals anew, wins Gold and Bronze from ARAW Values Awards

January 24, 2017

Manila, Philippines – Mang Inasal Philippines, Inc. (Mang Inasal) leveled up its awards portfolio with the latest addition of two metals from the recently concluded ARAW Values Awards 2016. The brand’s Pinag-isang Puso campaign, which was conceptualized to generate public support for the country’s national basketball team, Gilas Pilipinas, during the FIBA Olympic Qualifying Tournament […]

Mang Inasal launches ‘Gawad Pilipinoy’ to honor modern-day heroes

September 13, 2016

Manila, Philippines – Mang Inasal, the country’s number one Pinoy BBQ restaurant, celebrates this year’s National Heroes Day by launching the Gawad Pilipinoy Awards. This is the leading food brand’s first ever recognition program for the country’s modern-day heroes who use their skills and their passion to be of service to others. Gawad Pilipinoy seeks […]

Mang Inasal’s groundbreaking Chicken Inasal campaign bags silver in the PANAta Awards

June 23, 2016

Manila, Philippines – Mang Inasal Philippines, Inc. (Mang Inasal) marks another milestone with its first PANAta Marketing Effectiveness Awards victory. The brand’s 2-in-1 sa Laki, Nuot sa Ihaw Sarap campaign for its flagship Chicken Inasal bagged a Silver under the Integrated Program for Brand category. The campaign sought to increase penetration, particularly among those who […]

Mang Inasal is 2015’s Most Outstanding Filipino Franchise under Large Store Category

June 22, 2016

FEA winners are judged based on profitability and brand value. Manila, Philippines – Mang Inasal Philippines, Inc. marked another milestone as it bagged the Most Outstanding Filipino Franchise award under the large scale food category in the recently concluded 2015 Franchise Excellence Awards (FEA). FEA is a biennial, and the Philippines’ first and only, industry […]

Mang Inasal Now Fully Owned by Jollibee

June 21, 2016

Jollibee Food Corporation (JFC) buys out remaining 30 percent equity shares of Mang Inasal Philippines (MIPI) for P2 billion. This move is in line with the terms sited under the Shareholders’ Agreement on 22 November 2010, when JFC acquired the initial 70 percent stake of the MIPI. With this acquisition, JFC now owns 100% of […]

Mang Inasal supports local droplight makers

May 11, 2016

What is common among all Mang Inasal outlets? Apart from the great-tasting Chicken Inasal (Hiligaynon for barbecue), Mang Inasal stores nationwide are also adorned with hand-crafted droplights that make the customers’ dining experience homey and truly Filipino. Made from lanot, a fiber obtained from a local plant in Iloilo, the droplights are manufactured by Lanot […]

Mang Inasal Opens New Branches with Nationwide Expansion

May 02, 2016

Mang Inasal continues to open its doors to more Filipinos with its nationwide branch expansion in Manila, Luzon, and Mindanao. More Filipinos can now enjoy high-quality, great-tasting Pinoy food as Mang Inasal opens two new stores in Metro Manila and Luzon at Dragon 8, Divisoria and Citymall Imus respectively. Newly-renovated branches nationwide are now also […]